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Thursday, April 10, 2025

How to Write a Compelling Cover Letter

A well-written cover letter can make your job application stand out. It’s your chance to showcase your personality, highlight your relevant skills, and explain why you’re the perfect fit for the role.

1. Start with a Strong Opening

Grab the employer’s attention from the start. Mention the job title you’re applying for and briefly introduce yourself. A strong opening could include a key achievement or a statement about why you’re excited about the role.

2. Tailor It to the Job

A generic cover letter won’t impress employers. Research the company and personalise your letter by addressing the hiring manager by name. Highlight how your skills and experience align with the specific job requirements.

3. Showcase Your Achievements

Don’t just repeat your CV—use your cover letter to highlight key accomplishments. Use specific examples to demonstrate how your past work has prepared you for this role. Quantifiable results, like “increased sales by 20%” or “led a project that improved efficiency by 30%,” can be particularly persuasive.

4. Keep It Concise and Engaging

Hiring managers don’t have time to read long cover letters. Keep yours to one page and structure it clearly. Use short paragraphs and a professional but engaging tone to keep the reader interested.

5. End with a Strong Closing

Close with a confident statement about your enthusiasm for the role and your willingness to discuss your application further. Thank the employer for their time and express your interest in an interview.

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